#how to bootstrap a startup
Explore tagged Tumblr posts
Text
Top 10 Common Mistakes Entrepreneurs Make When Seeking Investor Funding
Introduction: Seeking investor funding can be a crucial step for entrepreneurs looking to scale their businesses and achieve growth. However, many entrepreneurs make common mistakes that can hinder their chances of securing funding. In this article, we will explore the top 10 mistakes that entrepreneurs often make when seeking investor funding and provide insights on how to avoid them. 1. Lack ofâŚ
#best practices for startup pitches#common mistakes in seeking funding.#crowdfunding strategies for startups#essential elements of a business plan#finding angel investors#how to bootstrap a startup#How to secure startup funding#navigating the seed funding process#startup funding options#startup funding stages#startup growth and scaling strategies#success stories of funded startups#tips for pitching to investors#top venture capital firms 2024#understanding equity and valuation
0 notes
Text
On Celebrating Errors
Isn't it beautiful? The lovely formatted tables of register and stack contents, the trace of function addresses and parameters, the error message ... it's the most beautiful kernel panic I have ever seen.
Why on earth would I be so excited to see a computer crash? What could possibly be beautiful about a kernel panic?
This kernel panic is well-earned. I fought hard to get it.
This kernel panic came from a current NetBSD kernel, freshly compiled and running on Wrap030, my 68030 homebrew computer. It is the result of hours upon hours of work reading through existing code, scattered documentation and notes, writing and rewriting, and endless compiling.
And it's just the start.
As I've said before, a goal of this project has always been to build something capable of running some kind of Unix-like operating system. Now that I finally have all the necessary pieces of hardware, plus a good bootloader in ROM, it's time to give it a shot. I'm not that great with this type of programming, but I have been getting better. I might just be able to brute force my way through hacking together something functional.
It is hard.
There is some documentation available. The man(9) pages are useful, and NetBSD has a great guide to setting up the build environment for cross-compiling the kernel. There are some published papers on what some people went through to port NetBSD to this system or that. But there's nothing that really explains what all these source code files are, and which parts really need to be modified to run on a different system.
I had a few false starts, but ultimately found an existing 68k architecture, cesfic, which was a bare minimum configuration that could serve well as a foundation for my purposes. I copied the cesfic source directory, changed all instances of the name to wrap030, made sure it still compiled, then set about removing everything that I didn't need. It still compiled, so now it's was time to add in what I did need.
... how ... do I ... ?
This is where things get overwhelming very quickly. There is documentation on the core functions required for a new driver, there's documentation on the autoconf system that attaches drivers to devices in the tree, and there's plenty of drivers already to reference. But where to start?
I started by trying to add the com driver for the 16550 UARTs I'm using. It doesn't compile because I'm missing dependencies. The missing functions are missing because of a breaking change to bus.h at some point; the com driver expects the new format but the cesfic port still uses the old. So I needed to pull in the missing functions from another m68k arch. Which then required more missing functions and headers to be pulled in. Eventually it compiled without error again, but that doesn't mean it will actually run. I still needed to add support for my new programmable timer, customize the startup process, update hardware addresses, make sure it was targeting 68030 instead of 68040 ...
So many parts and pieces that need to be updated. Each one requiring searching for the original function or variable declaration to confirm expected types or implementation, then searching for existing usages to figure out what it needs ... which then requires searching for more functions and variable types.
But I got something that at least appeared to have all the right parts and compiled without error. It was time to throw it on a disk, load it up, and see what happened.
Nothing happened, of course. It crashed immediately.
I have no debugging workflow I can rely on here, and at this stage there isn't even a kernel console yet. All I could do was add little print macros to the locore startup code and see where it failed. Guess, test, and revise.
I spent a week debugging the MMU initialization. If the MMU isn't properly configured, everything comes to an abrupt halt. Ultimately, I replaced the cesfic machine-specific initialization code and pmap bootstrapping code with functions from yet another m68k arch. And spent another day debugging before realizing I had missed a section that had comments suggesting it wasn't for the 68030 CPU, but turned out to be critical for operation of kernel memory allocation.
Until this point, I was able to rely on the low-level exception handling built into my bootloader if my code caused a CPU exception. But with the MMU working, that code was no longer mapped.
So then came another few hours learning how to create a minimal early console driver. An early console is used by the kernel prior to the real console getting initialized. In this case, I'm using the MC6850 on my mainboard for the early console, since that's what my bootloader uses. And finally the kernel was able to speak for itself.
It printed its own panic.
The first thing the kernel does is initialize the console. Which requires that com driver and all the machine-specific code I had to write. The kernel is failing at its step #1.
But at least it can tell me that now. And given all the work necessary to get to this point, that kernel panic data printing to the terminal is absolutely beautiful.
#troubleshooting#coding#os development#netbsd#homebrew computer#homebrew computing#mc68030#motorola 68k#motorola 68030#debugging#wrap030#retro computing
69 notes
¡
View notes
Text
How to Start a Business from Scratch in 2025 â A Step-by-Step Guide for New Founders
Thinking about launching your own business but donât know where to begin? Youâre not alone. In 2025, starting a business from scratch is more accessibleâand more competitiveâthan ever before. Hereâs how to do it right.
đ Introduction: Why 2025 Is the Perfect Year to Start a Business
The rules of entrepreneurship are changing fast. Thanks to AI tools, digital platforms, and remote work, building a business from scratch has never been more possibleâor more exciting.
But with opportunity comes complexity. The startup world in 2025 is competitive, fast-paced, and constantly evolving. If youâve got an idea and the ambition to bring it to life, this guide will walk you through how to start a business from scratchâstep by step.
Whether youâre launching a tech startup, a local service, or a creative venture, this practical roadmap will help you move from dream to launch with clarity and confidence. Importance of Startups for Indiaâs EconomyÂ
Startups play a pivotal role in shaping Indiaâs economy by creating jobs, fostering innovation, and contributing significantly to GDP growth. As of 2022, startups accounted for about 2.64% of employment in the Indian market, highlighting their importance. The government of India has recognized this potential and launched various initiatives, such as the Startup India scheme, to support startup growth through funding, mentorship, and favorable policies. This ecosystem has propelled India into the ranks of top global leaders in innovation and entrepreneurship.Â
 Step 1: Validate Your Business Idea
Donât build before you validate.
Many new entrepreneurs fall in love with their idea before checking if people actually need it. In 2025, with customer attention at a premium, market validation is non-negotiable.
Hereâs how to validate:
Talk to potential customers (online or offline).
Use tools like Google Trends, Reddit, and Quora to check demand.
Launch a quick landing page with tools like Carrd or Webflow and collect signups.
Offer a pre-sale or pilot to gauge interest.
If no one bites, pivot or refine.
Step 2: Do Market Research
Understand your customers, competitors, and trends.
Before spending time or money, study the landscape. Whatâs trending in your industry? Who else is offering similar products or services?
Use:
Google & YouTube for trend spotting.
SEMrush or Ubersuggest for keyword and competitor analysis.
Statista, CB Insights, or even Instagram/TikTok for emerging consumer behavior.
Find your edge. Your unique value proposition (UVP) is what will separate you from the noise in 2025.
 Step 3: Write a Simple Business Plan
This isnât corporate homeworkâitâs your action blueprint.
In 2025, your business plan doesnât have to be 40 pages long. Keep it lean, focused, and useful. Include:
What youâre selling
Who itâs for
How youâll reach customers
Cost to build/operate
Revenue model (how youâll make money)
Short-term and long-term goals
Tools like Notion, LivePlan, or Canva Business Plan templates can help make it painless.
 Step 4: Choose a Business Name & Register It
Your brand starts with a name.
Make it:
Easy to remember
Easy to spell
Relevant to your offering
Available online (domain + social handles)
Use tools like Namechk, GoDaddy, or NameMesh to check availability. Once chosen, register it in your country or state. In India, use the MCA (Ministry of Corporate Affairs) portal. In the US, check with your Secretary of Stateâs website.
Donât forget to buy the domain and secure the social media handles.
 Step 5: Handle Legal & Financial Basics
Yes, itâs boringâbut skipping it can cost you.
Choose a business structure (sole proprietorship, LLP, private limited, etc.)
Apply for licenses or permits based on your industry.
Open a business bank account.
Set up accounting tools like Zoho Books, QuickBooks, or even Excel if you're bootstrapping.
Separate personal and business finances from day one.
If unsure, talk to a startup consultant or accountant. Step 6 : Choose the Right Business Structure
In 2025, many new founders prefer flexible setups that protect their personal assets and allow easy growth. You can choose from:
Sole Proprietorship (easy, but less protection)
LLP/LLC (more legal protection, preferred for small businesses)
Private Limited Company (ideal for startups looking to raise funds)
Each country has its own rules, so check your local regulations or consult a business advisor.
Step 7 : Build Your Online Presence
If youâre not online, youâre invisible.
In 2025, your digital presence is as important as your product. Get started with:
A clean, responsive website (WordPress, Wix, or Webflow)
Active social media profiles (LinkedIn, Instagram, YouTube, depending on your audience)
A basic Google Business Profile if youâre local
Email marketing tools like Mailchimp or Beehiiv
Build credibility through consistency, not perfection.
 Step 8: Create a Minimum Viable Product (MVP)
Start simple, launch fast.
Whether itâs a physical product, digital service, or mobile app, launch with the minimum set of features needed to test real demand.
Your MVP might be:
A no-code app built with Glide or Bubble
A service offered through DMs and GPay
A prototype product made by hand
Speed is your friend. Launch. Learn. Improve.
Step 9: Start Marketing Early
If you build it, they wonât comeâunless you market it.
Use cost-effective methods to start:
Organic social media content
Blogging and SEO (try ChatGPT to draft posts!)
Influencer partnerships or product seeding
Referral programs or giveaways
Cold outreach (emails, DMs, calls)
In 2025, community is currencyâbuild yours early and nurture it.
 Step 10: Explore Funding Options (If Needed)
If your startup requires capital, explore:
Bootstrapping (your own savings)
Friends & family
Crowdfunding (Kickstarter, Ketto, etc.)
Angel investors or venture capital
Startup accelerators or incubators
Pro tip: Even if youâre not raising money yet, create a pitch deck. It clarifies your vision and makes you look investor-ready.
Benefits of Government Schemes for Startups1. Financial Support: 2. Tax Exemption 3. Simplified Compliance 4. Easier Public Procurement 5. IPR Support 6. Access to Funding 7. Incubation and Mentorship 8. Mentorship and Skill Development 9. Networking Opportunities 10.Promotion of Innovation
Conclusion: 2025 Is the Best Time to Build. So Start.
Starting a business from scratch isnât about waiting for the âperfectâ moment. Itâs about taking the first small step, validating, building smart, and learning fast.
In 2025, you donât need a million-dollar idea. You need clarity, a problem to solve, and the grit to keep going.
â
Ready to launch your startup?
At Innomax Startup Advisory, we help first-time founders go from idea to impact with mentorship, incubation, funding support, and everything in between. Donât do it aloneâget expert help that actually moves you forward.
đ Visit https://innomaxstartup.com/ to get started. Your business starts now Letâs build itâstep by step.
2 notes
¡
View notes
Text
Despite how stupid I think the Friend AI chat necklace is I feel so sorry for this guy because he's really getting trashed on twitter.
He was only 17 in 2020 when he got sort of famous in tech circles for creating the first covid case data aggregator (it was an impressive project!) and since then he's done work with such good intentions like a project to help match Ukraine refugees with host families in neighboring countries.
Getting involved in the Silicone Vally VC reality distortion bubble is really going to mess him up.
The crazy thing is that even when this AI product is a flop and the company goes bankrupt it will actually not be bad for him, a little bootstrapped/self financed startup flopping is an embarrassment, but raising $2.5M and launching an AI hardware startup that then flops is actually (in SV) a huge success and will probably open up great opportunities for him.
I don't hate him (don't know him, but he's probably a cool guy) but I HATE the system.
3 notes
¡
View notes
Text
Why is the "learn to code" meme considered so offensive?
Itâs classist. Itâs the modern version of âlet them eat cakeâ aimed at large swaths of people who have been left unable to economically provide for themselves due to technology in a country that provides next to nothing by the way of any real social safety net after 40+ years of sustained neoliberal attacks and increasingly punitive means-testing on what remains of the miserly, inadequate Great Society safety nets for the jobless/unemployable poor we very briefly had from 1968 to 1980.
Itâs ableist. Not only does it dismiss the fact that most older poor and working class people who didnât grow up with any exposure and access to this technology CANâT just âlearn to codeâ (as if itâs just so easy), at least not without a LOT of help and obtuse learning support, and dismissive of well enough to be able to get any of the entry level coding jobs which overwhelmingly go to rich young computer wiz kids who are autodidacts that seemingly grew up learning coding by osmosis, itâs extremely insulting to anyone with a learning disability when they need to be able to economically survive today and while they try to sort out their lives. Which wo just canât do it and never will be able to no matter how hard they try. Itâs being deliberately erected and maintained by the opportunity-hoarding upper-middle class to keep as many poor underprivileged people out of tech (and other professional white-collar middle class jobs) as possible so that they (and their kids) donât have to compete against poor people for any of the good jobs that remain in post-Welfare Reform and post-NAFTA America.
It deliberately ignores real barriers to entry to tech jobs that women, minorities, older workers, the disabled, and the poor continue to face - despite all the lip service and empty promises about âdiversityâ and âinclusion.â Barriers, I might add, that were and are deliberately erected and maintained by the opportunity-hoarding upper-middle class to keep as many poor underprivileged people out of tech (and other professional white-collar middle class jobs) as possible so that they (and their kids) donât have to compete against poor people for any of the good jobs that remain in post-Welfare Reform and post-NAFTA America.
âLearn to codeâ is survivorship bias at its worst
Saying âlearn to codeâ also promotes survivorship bias with the same callousness exhibited by Paul Graham (founder of Y-Combinator) whose recent faux pas on Twitter caused an uproar. Graham said that anyone can bootstrap a startup and succeed economically, pointing to Airbnb as an example - which was NOT founded by three poor underprivileged youths unable to pay their rent as Graham claimed, but three upper-middle class white male Ivy League college graduates who were struggling to pay rent in one of the most expensive neighborhoods of San Francisco, which is the most expensive, gentrified coastal city in North America. Huge difference.
Learning to code is VERY hard and near-impossible for older people aged 50+ who grew up on the losing side of the Digital Divide that didnât have the opportunity to learn any computer skills while young and who werenât exposed to computers or even Nintendo and Atari video games (remember Pong?) unless if they were from households in the upper-middle class - the top 10â20% - and could afford those expensive toys, because there were no affordable personal home computers or Internet access available to them when they were young.
Remember, the bottom 80% of Americans - which is the overwhelming majority of the US population - werenât even able to afford a bottom end clearance-sale special PC until 20 years after the home computer was invented and the Internet was launched. Many economically ravaged regions between the coasts still do not have high-speed Internet access today in 2019 because the infrastructure for it was never installed in those places by the telecom companies.
In areas that have been economically devastated like Erie, PA where I live - which is 100 miles away from the nearest tech meetup groups - those who could finally manage to scrape together the money to afford a bottom-end computer only had access to dial-up Internet until 2008 after Verizon DSL and Time Warner Cable (now Spectrum) cable Internet infrastructures were finally installed. But many outlying regions of Erie County still lack it and are still on dial-up and landline phones. (Yes, really!)
Even though some older people without any prior computer skills or college educations have managed to overcome tremendous obstacles in order to learn how to code in their middle-aged/older years, ageism, ableism and classism runs as rampant (if not more so) than sexism and racism in the tech industry. Older job applicants, especially women and the disabled, who are heavily discriminated against for tech jobs despite techâs phony âdiversity and inclusionâ initiatives, donât get hired in these high-paying software developer jobs after having struggled to learn basic programming skills because tech is and always has been a young rich kidsâ field where older people are not wanted.
Women, older workers, the disabled, displaced homemakers/caregivers, and other traditionally marginalized people never got hired after re-training in their middle-aged years, many using up what was left of their entire life savings to pay anywhere from $13K - $30K for dev bootcamp tuition, because the overwhelmingly young affluent tech employers deemed them as ânot a good culture fitâ - which is really nothing more than backdoor discrimination that the tech industry has not shown any proven commitment to eliminating. Just look at the biased algorithms driving AI, which is used in everything from targeted job ads on social media sites to companiesâ human resource hiring decisions to product and services sales - all of which selectively discriminate against women, the disabled, older people, long-term unemployed/chronically poor people, and non-whites for access to jobs, goods and services. This issue has not even begun to be addressed by the tech industry, despite many people raising awareness about it over the past several years.
âLearn to codeâ/ âanyone can learn to codeâ is malicious, social Darwinist, and privilege-blind
You have to have a certain degree of cognitive ability and natural-born intellectual capacity to be able to learn how to code. The average IQ among Americans in the US is 98[1]. To be able to learn how to code, itâs been estimated that you need to have a minimum IQ of 125 - which is well above average (mine is 126, but Iâm also dyslexic so I really struggled with learning to code as a much older lady and never was able to get a job). Someone with a low to average IQ who struggles with basic math is not going to be successful at learning to code. And thereâs not a damn thing they, or anyone else, can do about it.
Saying that âanyone can learn to code - even pre-schoolers are doing itâ is not only false, itâs victim-blamey. Itâs dismissive of those who canât, and never will be able to, learn to code and who canât be realistically expected to compete against intellectually gifted, non-learning-disabled MIT and Stanford computer science graduates for coding jobs - especially since the more technically advanced and difficult coding jobs are in AI and neuro-learning networks and those are starting to outnumber the more basic and âeasierâ software developer jobs.
People for whom college was never an option who struggled with learning difficulties since birth, suffered a lot of trauma during their K-12 school years as children. They were punished, riciduled, mocked and bullied by teachers, classmates, and (sadly) even family members because they couldnât succeed in school as children - no matter how many times they sacrificed recess to get extra help with their homework from the teacher and no matter how hard they tried, only to fail again and again. Theyâre certainly not going to be able to succeed at learning to code and break into tech jobs as older adults. Itâs too difficult and traumatizing for them, and you canât just âpositive-thinkâ your way out of a learning disability or a low-average IQ. Thatâs not how reality works.
You canât punish people out of having learning disabilities or intellectual disabilities. Itâs dangerous fairy dust thinking to insist that the very real limitations posed by learning disabilities and low-average IQs will magically disappear if the learning-disabled person would just have the âright attitudeâ instead of âusing their learning disability as a crutchâ, or if they âstop making excusesâ for being âlazyâ and ânot trying hard enoughâ to learn to code when they know they canât do it. If they were really able to do it, they wouldnât have been held back twice in elemtary school and thrown into special ed for âslow learnersâ the minute they couldnât grasp algebra in 7th grade.
Telling middle-aged displaced homemakers and blue-collar workers who struggled to make it to high school - many whom were deeply traumatized in the process and dropped out - that they should just âlearn to codeâ, and then pick up and relocate (on no money and no car) to some expensive big city on the coast where all these fantastic jobs are, is like telling someone who spent their entire life from being raised as a feral child in the hinterlands of some remote forest to âjustâ become a nuclear physicist so they can get a job at NASA.
Remember whom this âlearn to codeâ meme and its variants (i.e. âjust go to collegeâ, etc.) were being aimed at. They are verbal grenades that have been lobbed by upper-middle class professionals at discarded blue-collar workers and the very poor, in real life and on online forums, starting in the 1990s. Weâre talking about a much older population who had been the primary targets of these cruel elitist attacks for decades - NOT the 20-somethings that IT companies and other tech startups seek.
IT skills and coding are hard enough to learn as an older person with a STEM degree and an above-average IQ and mathematical abilities if they didnât grow up with this technology and have any opportunities to learn it while still young enough to be desired as an employee - like the Millenials and the younger generations coming up after them.
For people of ANY age who donât have a solid grasp on math and symbolic logic, and the mechanical ability to visualize a running machine in their head, learning to code and succeeding in tech is impossible. People like this do NOT intuitively grasp how to âseeâ things like this on their own - itâs too abstract. They have to be shown. And the current standard fare of coding education materials does not demonstrate to such people how to âsee it.â That makes learning to code impossible for large segments of the population.
But these people vote and they vote angry. And thereâs only two candidates running for president in the 2020 election who called it right: Bernie Sanders and Andrew Yang. Of those two, only one has thoroughly analyzed the problem and presented a solution (a guaranteed basic income) that can be implemented immediately to relieve deep poverty and suffering in post-Welfare Reform America: Andrew Yang.
As much as I distrust Yang because heâs a Libertarian-leaning technocrat, and dislike his Neoliberal version of a UBI plan - because $1,000/mo is not enough for a permanently unemployable poor older/disabled unmarried person to live on, and because of how Yang wants to finance his version of the UBI instead of going with a more progressive UBI plan - I cannot disagree with any part of his analysis of the problem that got us here in the first place, or the spirit of a UBI.
Over a decade ago I wrote and self-published a book titled Classism For Dimwits (âDummiesâ is a registered trademark, so couldnât use it). Itâs still available as print-on-demand and offered in paperback and hardcopy version from Barnes & Noble, and as an e-book on Kindle through Amazon. In that book, I extensively discussed the hidden injuries of class, the War on the Poor, and how utterly shitty and classist it was for well-off upper-middle class people to tell all the poor single mothers being thrown off of welfare with Clintonâs Welfare Reform Act without the guarantee of a living wage job and health benefits, and all the poor displaced blue-collar workers whoâve been surplussed, losing everything in their middle-aged years at an increasing pace since the 1990âs, that if they werenât âsmart enoughâ to âjust go to collegeâ and become whatever they deserved to suffer in poverty and should âstop whiningâ and âstop blaming society for their failures.â
Nobody cared when any of these shitbombs were hurled at Americaâs poorest and most vulnerable women and at poor discarded blue-collar workers whom the privileged middle and upper-middle classes never had a shred of sympathy for. Only now that itâs being aimed at bright, well-educated middle class journalists is it starting to matter.
#from Jacqueline Homan of Quora#learn to code#survivorship bias#classist#classism#stupid advice#facts#probably
9 notes
¡
View notes
Text
For thousands of Ukrainians, Mark Hamill is the voice of the air raids. The first notice of an incoming attack is an ear-splitting whoop-whoop coming out of cell phone speakers, followed by the voice of the Star Wars actor in full Jedi Knight tones. âAir raid alert. Proceed to the nearest shelter,â he says. âDonât be careless. Your overconfidence is your weakness.â In mid-May, following a few months of quiet in the skies over Kyiv, Russia restarted its almost nightly bombardments of cruise missiles and kamikaze drones. After a week of alerts, the novelty of âMay the Force be with youâ sounding asynchronously from a dozen phones in the air raid shelter wore off, and it was hard not to start blaming Hamill personally for the attacks.
The air alert app was developed by a home security company, Ajax Systems, on the second day of the war, in a process that epitomizes the scrappiness, flexibility, and back-of-the-envelope creativity that have allowed Ukraine to, at times, run its war effort like a startup, under the guidance of its 32-year-old vice prime minister, Mykhailo Fedorov.
On February 25, 2022, as fighter jets dueled low over Kyiv, Ajaxâs chief marketing officer, Valentine Hrytsenko, was driving west out of the capital, helping to oversee the evacuation of the companyâs manufacturing facilities, when his phone rang. It was the CEO of an IT outsourcing company, who wanted to know if Ajax had any experience with Appleâs critical alert function, which allows governments or emergency services to send alerts to users. The municipal air raid sirens were, in Hrytsenkoâs words, âvery old-style pieces of shit,â built during the Soviet Union, and often couldnât be heard. People were already cobbling together their own mutual alert systems using Telegram, but these depended on volunteers finding out when raids were incoming and posting to public groups, making them unreliable and insecure.
From his car, Hrytsenko called Valeriya Ionan, the deputy minister of digital transformation, whom he knew from years working with the ministry on tech sector projects. She, in turn, connected him to several local âdigital transformation officersââgovernment officials installed by Fedorovâs ministry in each region of Ukraine, with a brief to find tech solutions to bureaucratic problems. Together, they figured out how the air raid system actually worked: An official in a bunker would get a call from the military, and they would press a button to fire up the sirens. Ajaxâs engineers built them another button, and an app. Within a week, the beta version was live. By March, the whole country was covered. âI think this would be impossible in other countries,â Hrytsenko says. âJust imagine, on the second day of the war, I message the deputy minister. Weâre talking for five minutes and they give us the green light.â
When he came into government five years ago, Fedorov promised his newly formed Ministry of Digital Transformation would create âtangible products that change the lives of people,â by making the government entrepreneurial and responsive to the needs of the population. The process is working exactly as Fedorov envisioned. The products aren't quite what he had in mind.
Fedorov is tall and broad with wide schoolboyish features and close-cropped salt-and-pepper hair. Almost always seen dressed in a hoodie and jeans, he looks like a movie star unsuccessfully geeking up for a role. When we meet, heâs just come offstage after headlining a press conference to launch a new digital education initiative. In keeping with the governmentâs carefully curated image, itâs a slick affair, with strip lights and hi-def screens, celebrity cameos, and a Google executive giving a speech via video call. Itâs held in a five-star hotel near the Dnipro riverside but, as a concession to the ever-present threat of airstrikes, itâs taking place in the underground parking lot. The gloom and the neon and the youthful crowd in sneakers and branded sportswear gives the whole thing a kind of subversive glamor.
Itâs not a packed room, but Fedorov is the main draw. Since the invasion began, heâs been one of the Ukrainian governmentâs most visible figures at home and abroad, more so even than the minister of defense, and second only to President Zelenksyy. Which makes sense. This has been a war fought in parallel in cyberspace, with information operations from all parties, diplomacy done at small scale on platforms, and relentless news flow, stories of hope and horror leveragedâand exploitedâfor gain on both sides. Itâs one where, oddly for an active conflict, digital marketing, social media campaigning, crowdfunding, and bootstrapping have been vital skills. That is Fedorovâs world.
Within days of the invasion, the ministry had launched an appeal for donations: Fedorov tweeted out the governmentâs crypto wallet addresses, raising millions of dollars by the end of the first week. By May, the ministry had turned this into United24, a one-click ecommerce-style platform where anyone with a credit card, Paypal account, or crypto wallet could contribute to the war effort. Superficially simple, it was a radical move for any governmentâlet alone a government at warâto open up its state finances and military supply chain to donations from the public. âBut the world hasnât seen such a huge, full-scale invasion, broadcast live, 24-7,â Fedorov says, speaking through an interpreter. âIf weâd waited for people to donate through the organizations that already exist, theyâd have got to Ukraineâs needs very slowly, or not at all.â
Since the start of the war, United24 has raised a reported $350 million to buy drones, rebuild homes, and fund demining operations. It has attracted celebrity endorsements from Hamill to Barbra Streisand to Imagine Dragons, helping to keep the conflict in the public consciousness around the world by giving ordinary people an opportunity to feel like theyâre participating in Ukraineâs struggle for survivalâsomething Fedorov says is more important than the money. âThe same way the president talks to people abroad by broadcasts or on stage, this is the same way United24 speaks to regular people,â he says. âThe main point of United24 is not fundraising itself, but keeping people around the world aware of what is going on in Ukraine.â
The initiative, and the projects that have spun out of it over the first 500 days of the war, have also been a vindication of Fedorov and Zelenskyyâs peacetime vision for the Ukrainian state. Since taking power in 2019, their administration has been trying to rewire the countryâs bureaucracy, running parts of the government like a startup, communicating with and delivering services to citizens directly through their smartphones. They have nurtured their relationships with the local and global technology sectors, presenting themselves as an open, transparent and tech-forward nation, contiguous with the European Union and the democratic world they want to be part of, and whose support they now depend on.
Nothing could have prepared them for the total war that Russia launched in 2022. But Fedorov has been able to mobilize an extraordinary coalition of volunteers, entrepreneurs, engineers, hackers, and funders who have been able to move fast and build things, to innovate under fire to keep soldiers fighting and civilians safeâto get smarter. To win.
Until 2019, Fedorov was a little-known figure in Ukraine. His first foray into politics was as student mayor of his hometown of Zaporizhzhia. In 2013, as a 23-year-old, he founded a digital marketing company called SMMStudio, specializing in Facebook and Instagram ads for small businesses. One of its clients was a TV production company, Kvartal 95, founded by a comedian called Volodymyr Zelenskyy whose biggest hit was a political comedy, Servant of the People��in which a schoolteacher is unexpectedly elected president on the back of a viral video. Zelenskyyâs political party, also named Servant of the People, was spun out of Kvartal 95 in 2018. Fedorov signed on as an adviser.
In 2019, Servant of the People ran an extraordinary insurgent campaign for the presidency. The Ukrainian electorate was desperate for change, four years into a slow-burning war with Russian proxies in the Donbass region in the east, and exhausted with the crony politics of the post-Soviet era. Zelenskyyâs pitch was a new kind of politics: consensual, based on listening to the people and taking advice from experts, and decoupled from the oligopolies that corrupted administrations and slowed economic and social progress. Challenging those vested interests meant cutting the party off from the oligarchsâ financial resources, so they had to fight smart.
Fedorov ran the campaignâs digital strategy. He used Facebook, Instagram, and Telegram to sidestep the mainstream media and talk directly to a young, very online population. On Facebook, Zelenskyy crowdsourced policy ideas and asked for nominations for his cabinet. While TV was still a more important medium for the electorate at large, Zelenskyyâs campaign was at times able to dictate the news agenda online, driving viral stories that then made their way onto mainstream channels. They micro-targeted demographics that could be mobilized to vote on individual issues, with categories from âlawyersâ to âmothers on maternity leaveâ to âmen under 35 who drive for Uber.â With a full-time team of just eight people, Fedorovâs unit used social media to mobilize hundreds of thousands of volunteers, coordinated through a hub on Telegram.
Zelenskyy won the election in the second round against the incumbent, Petro Poroshenko, with nearly 75 percent of the vote. At 28 years old, Fedorov was appointed to head the newly formed Ministry of Digital Transformation, with the brief of digitizing the Ukrainian state. The new government had inherited a Soviet-era bureaucracy that had been hijacked by oligarchs, manipulated by Russia, and was corrupt at many levels. In 2019 the country ranked 126th out of 180 countries on Transparency Internationalâs Corruption Perception Index, a common benchmark. By bringing services and government processes online, the administration hoped they could create a more transparent state, where corruption couldnât fester in dark corners. âA computer has no friends or godfathers, and doesnât take bribes,â Zelenskyy said at a Ministry of Digital Transformation summit in 2021.
The ministryâs flagship project was Diia, a âstate in a smartphoneâ app, launched to the public in 2020. The system stored usersâ official documents, including driverâs licenses and vehicle registration documents, and let them access online a growing list of government services, from tax filings to the issuance of marriage certificates. Ukraine became one of the first countries worldwide to give digital ID documents the same status as physical ones. Initially met with skepticism by a public used to governments overpromising and underdelivering, itâs now been downloaded onto 19 million smartphones and offers around 120 different government services.
âWe wanted to build something that Ukrainians abroad would brag about when they went overseas,â Fedorov says, knowing full well that they already do. In its early days, Ukraineâs plans to digitize the state were often compared to Estonia, the small Baltic state that has become synonymous with e-government. This year, Ukraine is exporting Diia to Estonia, which is white-labeling the service for its own citizens.
Diia wasnât just about building a practical tool, it was a way to change the perception of the Ukrainian government at home and abroad. Under Fedorov, the ministry was very visibly run like a startup. Its minister dresses and speaks like a tech founder, and the ministry has cultivated an air of accessibility and openness to experimentation. It has positioned itself at the center of the countryâs booming tech sector, facilitating, investing, and supporting. In 2020, it launched a new âvirtual free zone,â Diia City, offering tax breaks and other incentives for tech companies. The ministry has been a cheerleader internationally, with Fedorov himself conducting state-to-company diplomacy to build links between the government and Big Tech. A few months before the full-scale invasion, in late 2021, Fedorov was in Silicon Valley, pitching Ukraine to the US tech sector. On Facebook, he shared a picture from his meeting with Apple CEO Tim Cook, posting effusive praise for the âmost efficient manager in the world.â
In peacetime, itâs easy to look at these initiatives with a cynical eye as the branding exercises of a country competing for a slice of the global tech dollar. Eastern Europe and Central Asia are densely populated with former Soviet states trying to reorient their economies toward services; what country doesnât have a putative tech hub? But when the full-scale war finally began, this groundwork meant that Ukraine had a leadership with enormous experience of running asymmetrical digital campaigning; it had immediate access to a network of innovative and highly motivated engineers and tech entrepreneurs; and it had direct lines into a number of powerful global companies.
The war didnât come s a surprise. Intelligence agencies had been warning for months that the huge buildup of Russian troops on Ukraineâs borders wasnât a bluff. Fedorovâs ministry had been on a war footing since November 2021, working to harden national infrastructure against cyberattacks.
When the invasion began, the ministry went on the offensive, mobilizing the local tech community and using a weaponized version of its 2019 electoral playbook. Fedorov promoted a Telegram channel, the âIT Army of Ukraine,â which gathered volunteers from across the country and all over the world to hack Russian targets. Admins post targets on the channelâRussian banks, ministries, and public infrastructureâand the digital militias go after them. The channel now has more than 180,000 subscribers, who have claimed responsibility for hacks of the Moscow Stock Exchange and media outlets TASS and Kommersant. They got into radio stations in Moscow and broadcast air raid alerts, shut down the ticketing systems of Russian railway networks, and took the countryâs product authentication system offline, causing chaos in its commercial supply chains.
At the same time, Fedorov, the ministry, and members of the tech community were pulling strings in Silicon Valley, mobilizing support for a âdigital blockadeâ of Russia. On February 25, Fedorov wrote to YouTube CEO Susan Wojcicki, Google CEO Sundar Pichai, and Netflix CEO Ted Sarandos asking them to block access to their services in Russia. He asked Meta to shut down Facebook and Instagram for Russian users. He reconnected with Tim Cook at Apple, asking the company to stop selling products and services to Russia. âWe need your supportâin 2022, modern technology is perhaps the best answer to the tanks, multiple rocket launchers ⌠and missiles,â the letter read.
The ministry had friends in America who helped spread the word, like Denys Gurak, a Ukrainian venture capitalist based in Connecticut. âI knew lobbyists, and I knew journalists, so I started picking up the phone and calling just everybody, asking, âWho can you connect me with?â So we could start shaming Big Tech that theyâre not doing anything,â Gurak says. Some of the Ukrainian demands were wildly improbableâthere was a campaign to get Russia disconnected from GPS. âIn the minds of Ukrainians, that totally made sense,â Gurak says. âIf you ask any Ukrainian back then what had to be done in tech, they would say, âJust fuck them all,â [cut them off] from GPS from the internet, from Swift.â
Gurak and others didnât just target CEOs of tech companies, but employees at those companies too, urging them to pressure their bosses to act. When Zelenskyy and Fedorov wrote to executives, including Metaâs president of global affairs, Nick Clegg, and COO Sheryl Sandberg, asking them for assistance, Gurak helped make sure the emails âleakedâ to The Ink, a newsletter read by tens of thousands of tech workers.
Itâs hard to say whether these interventions directly resulted in what the companies did next. Netflix was already under pressure from new laws in Russia that would have restricted the content of its shows and compelled it to broadcast propaganda. Meta had been publicly dismantling Russian disinformation operations on Instagram and Facebook for years, leading to intense criticism from the Kremlin. Appleâs exports to Russia were inevitably going to be hit by looming sanctions. But nevertheless, they acted. Netflix, which had roughly a million customers in Russia, suspended its service there in March, closing it fully in May. YouTube blocked access to Russian state-affiliated channels worldwide. Apple halted all sales in Russia. Amazon gave Ukraine access to secure cloud storage to keep its government functioning, reduced fees for Ukrainian businesses selling on its platforms, and donated millions of dollars' worth of humanitarian and educational supplies. Facebook blocked some Russian state media from using its platforms in Europe, and changed a policy that blocked users if they called for the deaths of Russian and Belarusian presidents Vladimir Putin and Alexander Lukashenko. In response, Russia banned both platforms for âRussophobiaâ in March. In October, Russia declared Meta an âextremist organization.â
These are tech companies that have often studiously avoided taking overt political stances, at times dancing on a razorâs edge between neutrality and complicity in autocratic countries. Taking sides in a war between two sovereign nations feels more profound than simple commercial calculation. At the launch event in Kyiv where I met Fedorov, a Google executive gave a gushing presentation on videoconference, in front of a yellow wall that echoed the Ukrainian flag. A couple of months earlier, I saw Fedorov give a video address to a Google for Startups event in Warsaw. Wearing military green, he described the tech sector as an âeconomic front lineâ in the war with Russia. The support in the room was unambiguous. âWhen the invasion began, we had personal connections to these companies,â Fedorov says. âThey knew who we are, what we look like, what our values are and our mission is.â
Of all Fedorovâs callouts to the tech world, the most tactically significant was probably his February 26 tweet to Elon Musk: âWhile you try to colonize MarsâRussia try to occupy Ukraine! While your rockets successfully land from spaceâRussian rockets attack Ukrainian civil people! We ask you to provide Ukraine with Starlink stations,â Fedorov wrote. âStarlink service is now active in Ukraine. More terminals en route,â Musk shot back.
It could be argued that this was a fantastic marketing opportunity for Muskâs companyâStarlink being a solution in search of a problemâbut the devices have at times proved decisive. The satellite broadband service has been used by frontline troops to communicate with one another when other networks go down, and to fly drones for surveillance and artillery targeting. Starlinks have kept government agencies and health care facilities online despite Russiaâs routine targeting of power and communications infrastructure. When, in February 2023, Starlink said it was restricting Ukraineâs military use of the system, there was an outcry. (Although true to form in a Musk company, there was apparently little follow-through, and Ukrainian users said they experienced no meaningful disruption to their service.)
When asked about the early days of the war, what Fedorov reaches for isnât the big picture, but the detailsâthe small changes to processes that made the state more nimble. They figured out how to securely send training materials to military volunteers. They changed the law on cloud storage for government data to make it harder for the Russians to take out vital systems. They tweaked financial infrastructure to make sure donations from the global public went straight into transparent national accounting systems. United24, a platform where you can donate bitcoin to buy drones to kill Russian soldiers, has a banner saying itâs audited by Deloitte, one of the Big Four global accounting firms.
These things must have felt small and needlessly bureaucratic during the opening days of an existential conflict, in which government business was being conducted from bunkers and leading political figures were reportedly being targeted for assassination by the Russians. But they mattered, Fedorov says, because the administration couldnât afford to be anything less than performatively incorruptible. âIt was a test [set] by the president,â Fedorov says. âMake all this happen fast, but also keep the bureaucracy in place.â
Fedorovâs ministry was able to use that solid base of bureaucracy to bypass the militaryâs slow procurement processes, taking in money and buying drones and other high-tech gear from whoever could get it into the field quickly. âUnited24 shows how many unnecessary chains there were in this decisionmaking, and how it could be streamlined or optimized,â he says. In practice, what that meant was they could buy things that soldiers wanted, but the armyâs procedures wouldnât let them have. âProcedures work like anchors,â says Alexander Stepura, founder and CEO of Skyeton, a Ukrainian drone manufacturer. âThe guys on the front line, they don't think about procedures.â
In a farmerâs field an hourâs drive outside of Kyiv, a man in combat fatigues kneels in the dust like a supplicant, one arm raised to the heavens, holding a quadcopter on his outstretched palm. A few meters away, two of his comrades take cover behind a concrete pylon, watched over by an instructor in aviator sunglasses. After a long waitâlong enough for the kneeling soldier to have to get up and stretch his legsâthe droneâs propellers start to spin. It lifts slowly from his hand, then zips away, heading for a distant tree line.
The team of threeâpilot, navigator, and catcherâare learning how to launch their drones (the instructors call them âbirdsâ) and bring them safely home in a low diagonal line thatâs hard for the enemy to track. The rule of thumb is you have 30 seconds in the open before someone spots you and the mortar bombs start to fall. âPriority number one is for soldiers to survive,â the instructor, who spoke on condition of anonymity, says. The second is to get the drones back intact, since itâs getting harder and harder to get hold of the Chinese-made DJI models that were ubiquitous in the early days of the war.
These fields, strung with electrical cables and dotted with smallholdings, are where Ukraineâs âArmy of Dronesâ trains. Over the past year, hundreds of Ukrainians have come here to learn to fly unmanned aerial vehicles in defense of their homeland, being taught how to surveil enemy lines, spot targets for artillery, and drop explosives on Russian vehicles. Thereâs an informality to the operationâat the battery charging station a spaniel belonging to one of the instructors barges between the traineesâ legsâbut the trainers have honed their skills in combat, and many of their students go from the school directly back to the lines.
The Ukrainian armyâs use of drones in the early days of the war was another master class in tech innovation. Ordinary soldiers collaborated with engineers and programmers working out of living rooms and office spaces to bootstrap a weapons program that helped drive Russiaâs armored columns back from the edge of Kyiv, often using drones costing a few hundred dollars apiece to destroy millions of dollarsâ worth of high-tech military gear. Since then, the enemy has begun to develop countermeasures, so the Army of Drones has had to adapt and refine its tactics and its gear. âIf you want to win, you have to be smarter,â the unitâs lead instructor, who also spoke on condition of anonymity, says. âAnd the only way to get smarter is to learn.â
Many of Ukraineâs innovations in drone warfare were made in sheds, offices, small industrial premises, and in the trenches themselves. Soldiers jury-rigged drones to carry grenades or mortar bombs; engineers and designers helped refine the systems, 3D-printing harnesses that used, for example, light-activated mechanisms that could be fitted to the underside of DJI Mavic drones, turning the UAVâs auxiliary lights into a trigger. But the country also had a sizable aerospace industry clustered in Kyiv, Kharkiv, and Lviv, which naturally pivoted to meet the threat of obliteration. Skyeton was part of it. Founded in 2006 as a maker of light aircraft, itâs been making UAVs for close to a decade, selling long-range surveillance drones to coast guards and police forces in Asia and Africa. One of its drones was put to work in Botswana, protecting the last remaining black rhino from poachers.
Converting its products for military use wasnât straightforward. They needed to be adapted to fly without GNSS or GPS signals, and to be resistant to electronic warfare. Their software needed to be rewritten to identify military targets. âA lot of engineers in Ukraine are obsessed with fighting the enemy, so you just say âWe need you guysâ and they come to the company and help,â says Skyeton CEO Stepura. They quickly built a new system that could fly without satellite navigation and took it to the militaryâwho turned them down because it hadnât been through testing, a process that typically takes two to three years in peacetime. The Army of Drones said yes straight away, and Skyetonâs drones headed to the front, where theyâre still flying.
Stepura, and others I spoke to, are convinced that this approach has given Ukraine an edge. This is a war between competing technologies, he says. âToday, we have in this test field in Ukraine everything that was developed around the world. And it turns out, it doesnât work.â
Surveillance drones like Boeingâs ScanEagle, previously billed as best-in-class, were too heavy, too slow to deploy, and too easy for the Russians to spot, he says. So the Army of Drones has gone for war-as-product-development, beta testing with âend users,â getting feedback, refining, picking winners. âThe Army of Drones, all the time they communicate with end users, they collect information,â Stepura says. âThey continue to invest into those companies that provide the product [about] which they've received good feedback.â
Itâs easy to see Fedorovâs fingerprints on this approach. The deputy prime minister is taciturn, factual in his answers. (Heâs far more expressive on Twitter.) But heâs at his most enthusiastic when he recounts a recent visit to a base on the front line near Zaporizhzhia. âThe base is like an undergroundâactually undergroundâIT company. Everything is on screens with satellite connections, drone videos,â he says, with evident satisfaction. âThe way people look and the way people talk, itâs just an IT company. A year ago, before the invasion, you wouldnât see that.â
When I mention my meeting with Fedorov to Stepura, he beams. âHeâs really good,â he says. âHeâs really good. Heâs a champion.â He might well be happy. The war, terrible as itâs been, has also been good for business. Skyeton has gone from 60 employees to 160. The drone industry is booming. A consensus estimate among half a dozen people I spoke with in the sector is that there are now around 100 viable military drone startups in Ukraine.
With the first, desperate phase of the war over, and the front line settling into more of a dynamic equilibrium, the Ministry of Digital Transformation wants to turn this startup arms business into a bona fide military-industrial complex. In April, the ministry, working with the military, launched Brave1, a âdefense-techâ cluster to incubate promising technology that can first be deployed on the battlefield in Ukraine, and then be sold to customers overseas. In early June, the same fields where I watched new recruits learn the basics on DJI Mavics hosted a competition between 11 drone startups, who flew their birds in dogfights and over simulated trenches, watched over by Fedorov and an army general. The winner gets a chance at a contract with the military.
âThe defense forces and the startup communities are different worlds,â Nataliia Kushnerska, Brave1âs project lead, says. âIn this project, everybody receives what they need. The general staff and Ministry of Defense receive really great solutions they can actually use. The Ministry of the Economy receives a growing ecosystem, an industry that you could use to recover the country.â
Itâs been a balmy spring in Kyiv. CafĂŠ crowds spill out onto street-side tables. Couples walk their dogs under the blossoms in the cityâs sprawling parks and botanic gardens, and teenagers use the front steps of the opera house as a skate ramp. From 500 daysâ distance, the desperate, brutal defense of the capital last year has slipped into memory. Whatâs replaced it is a strange new normal. Restaurants advertise their bunkers alongside their menus. On train station platforms, men and women in uniform wait with duffel bags and bunches of flowersâreturning from or heading to the front. During the day the skies are clear of planes, an odd absence for a capital city. At night, there are the sirens: Mark Hamill on repeat. When I left, the counteroffensive was due to happen any day. Here and there people dropped hintsâsupplies theyâd been asked to find, mysterious trips to the southeast. It began in June, with Ukrainian forces inching forward once more.
Victory isnât assured, and there are many sacrifices yet to come. But there is now spaceâpsychological, emotional, and economicâto think about what comes next. Before I left Kyiv, I spoke to Tymofiy Mylovanov, a former government minister and now president of the Kyiv School of Economics, who is known for his unfiltered political analysis. I asked him why this young government had defied the expectations of many pundits, who expected their anti-corruption drives and grand plans for digitization to founder, and for them to crumble before Russiaâs onslaught. âBecause people werenât paying attention to the details,â Mylovanov says. Of Fedorov, he says simply: âHeâs the future.â
The war has provided proof of concept not just for drones, or the tech sector, but for a government that was idealistic and untestedâeven for Ukraine, as a nation whose borders, sovereignty, and identity have been undermined for decades.
Brave1 is a small way for Ukraine to look forward, to turn the disaster itâs living through into a chance to build something new. The incubator isnât hosted in an imposing military building staffed by men in fatigues, but in the Unit City tech hub in Kyiv, with beanbags, third-wave coffee stands, and trampolines built into the courtyard. Itâs emblematic of the startup-ization of the war effort, but also of the way that the war has become background noise in many cases. Its moments are still shocking, but day to day thereâs a need to just get on with business.
The war is always thereâFedorov still had to present his education project in the basement, not the ballroomâbut itâs been integrated into the workflow. In March, Fedorov was promoted and given an expanded brief as deputy prime minister for innovation, education, science, and technology. Heâs pushing the Diia app into new places. It now hosts courses to help Ukrainians retrain in tech, and motivational lectures from sports stars and celebrities. Ukrainians can use it to watch and vote in the Eurovision Song Contest. And they can use it to listen to emergency radio broadcasts, to store their evacuation documents, to apply for funds if their homes are destroyed, even to report the movements of Russian troops to a chatbot.
Speaking as he does, like a tech worker, Fedorov says these are exactly the kind of life-changing, tangible products he promised to create, all incremental progress that adds up to a new way of governing. Small acts of political radicalism delivered online. âGovernment as a service,â as he puts it. Heâs rolling out changes to the education system. Heâs reforming the statistical service. The dull things that donât make headlines. Ordinary things that need to be done alongside the extraordinary ones. âThe world keeps going,â he says. âWhile Ukraine fights for freedom.â
10 notes
¡
View notes
Text
Top Challenges Facing Small Businesses in Kerala and How Consultants Can Help

Kerala is known for its thriving small business landscape from restaurants to shops to technology startups. However, many promising small businesses in business consultants in Kerala struggle with common obstacles that stifle their growth and progress.
Business consultants based in Kerala or working with clients in the state understand these pain points well. They can provide tailored guidance and actionable solutions to help small business owners overcome challenges. This enables entrepreneurs to focus their energy on nurturing innovation, attracting customers, and expanding their ventures.
Funding Shortages
Access to sufficient capital and cash flow is one of the biggest challenges for Kerala's small businesses. Many struggle to fund expansions, hire additional employees, invest in technology, or even manage day-to-day operating expenses. Business consultants may connect clients to government small business grants or loans. They can also design cost management plans, suggest bootstrapping strategies and tactics for minimizing expenses.
Compliance Issues Navigating Indiaâs often complex regulatory framework around taxation, licensing requirements, labor laws and more causes headaches for small business owners in Kerala. Business consultants can ensure clients avoid penalties or litigation by staying compliant. They can handle license and permit registrations, file taxes correctly, advise on the best corporate structure, and manage other compliance processes.
Talent Gaps
Another persistent struggle is recruiting and retaining qualified employees â especially for technology roles. Keralaâs talent pool is still developing, so hyperlocal hiring can be difficult. Business consultants leverage professional networks to connect clients to candidates in Kerala or expand searches regionally/nationally. Retention consulting may also analyze workplace culture issues or present counteroffers/incentives to stop top performer attrition.
Scaling Pains
Many entrepreneurs in Kerala struggle with the nuances of expanding locally or into other major metros. Business consultants can provide market feasibility studies, assistance finalizing expansion locations, advice on financing growth, and project manage all moving parts of bringing a small business to new regions.
By leveraging business consultants as strategic partners, small business owners in Kerala can overcome obstacles, avoid missteps, and receive guidance tailored to local market dynamics. With the right support, Keralaâs many promising small ventures can thrive, expand, and continue fueling local economic development.For more details plz contact us, pridepaths.co.in
2 notes
¡
View notes
Text
Learning from Failure: Common Mistakes in Seeking Funding and How to Overcome Them
Introduction Seeking funding for your business or project can be a daunting task, with many potential pitfalls along the way. However, failure is not the end â it can be a valuable learning experience. In this article, we will explore some of the common mistakes entrepreneurs make when seeking funding and provide strategies to overcome them. Underestimating the Importance of a Solid BusinessâŚ
#best practices for startup pitches#common mistakes in seeking funding.#crowdfunding strategies for startups#essential elements of a business plan#finding angel investors#how to bootstrap a startup#How to secure startup funding#navigating the seed funding process#startup funding options#startup funding stages#startup growth and scaling strategies#success stories of funded startups#tips for pitching to investors#top venture capital firms 2024#understanding equity and valuation
0 notes
Text
From Idea to Empire: Real Startup Stories from The FFTB Show

Real startup stories that inspire, inform, and ignite ambition.
Success doesnât happen overnight, and at The FFTB Show, we donât just talk about business wins. We bring you the raw, real, unfiltered journeys of entrepreneurs who turned their ideas into impact.
From bootstrapped beginnings to boardroom breakthroughs, these entrepreneur success stories are filled with grit, growth, and game-changing decisions. If youâve ever asked yourself, "How did they do it?" youâre in the right place.
0 notes
Text
Insights, Strategy & Success: The Ultimate Business Magazine for Modern Entrepreneurs
A Practical Guide to Smarter, Faster, and More Strategic Business Building
In todayâs fast-paced, innovation-driven economy, information isnât just power, it's your greatest leverage. For modern entrepreneurs, guesswork is no longer an option. With margins razor-thin and competition accelerating, every decision must be grounded in real-time insights, every pivot must reflect market intelligence, and every move must align with strategic foresight.
In this landscape, success favors not just the bold but the informed. Thatâs why a cutting-edge business publication is more than helpful; it's essential. The right source keeps you ahead of industry shifts, helps you decode economic signals, and offers you proven frameworks to scale smarter and faster.
Whether you're launching a startup, leading a growing company, or reinventing your business model, staying informed isnât a luxury, it's a competitive necessity.
The Modern Entrepreneurâs Dilemma
Building a successful business in todayâs economy isnât just about having a great product or service. It requires mastery across multiple domains from branding and funding to technology, leadership, legal compliance, customer psychology, and digital marketing.
Unlike corporate executives who have departments to handle each function, entrepreneurs must wear every hat simultaneously. And thatâs where the real challenge begins.
So, what separates the startups that scale from the ones that stall?
Access to the right knowledge at the right time.
The problem? Most entrepreneurs rely on fragmented sources: a podcast on leadership here, a YouTube video on SEO there, maybe a business book or a blog post when thereâs time. But scattered learning leads to scattered execution. Without structure and strategy, even the best ideas struggle to survive.
What entrepreneurs need is one place, a centralized hub that delivers curated, credible, and actionable insights.
Not generic theory, but battle-tested business wisdom. Not fluff, but content built for entrepreneurs, by entrepreneurs.
Thatâs exactly what youâll find in Entrepreneurial Era Magazine your monthly dose of real-world strategies, founder stories, trend analysis, expert interviews, and decision-ready insights designed to help you build smarter, grow faster, and lead stronger.
Ready to stop guessing and start growing?
Subscribe to Entrepreneurial Era Magazine and join thousands of founders leveling up with every issue.
Enter: Entrepreneurial Era Magazine - Your Strategic Business Partner
In a world flooded with motivational noise and generic content, Entrepreneurial Era Magazine cuts through the clutter with something rare: real-world strategies you can implement today. This isnât just a publication, it's a founderâs field guide, a strategic toolkit crafted for entrepreneurs navigating every phase of the business lifecycle.
Whether you're validating a business idea, launching your startup, scaling operations, or pivoting to meet market demand, Entrepreneurial Era delivers insights that translate directly into action.
Each monthly issue includes:
Real-world case studies of Indian startups and global businesses that broke through the noise and scaled sustainably. Learn what worked, what failed, and why.
Deep-dive strategy playbooks used by top founders, venture-backed CEOs, and seasoned bootstrappers to grow in tough markets.
Emerging business trends in AI, sustainability, creator economy, D2C, fintech, and more plus how to capitalize on them before your competitors do.
Digital marketing and branding hacks tailored for lean startups covering everything from SEO best practices to Instagram growth, personal branding, and performance ads.
Leadership, productivity, and decision-making frameworks to help solopreneurs and small teams scale wisely, not just quickly.
Funding guidance from how to bootstrap without burnout to mastering your startup pitch deck, understanding cap tables, and dealing with VCs.
What Sets It Apart?
The Entrepreneurial Era is made for doers not just readers. Every article is engineered with one goal: to drive clarity, decision-making, and execution. This is not armchair theory, it's founder-first content, built for those in the trenches.
Youâll find direct insights from startup operators, industry veterans, and tech founders whoâve built and sold companies not just written about them.
Get More Than Just a Magazine
Want a roadmap for starting a business in India? Check out our Small Business Starter Kit.
Curious about which industries are booming in 2025? Explore our India Business Trends Deep Dive.
Need help with digital strategy? Donât miss our SEO & Growth Marketing Toolkit.
Whether you're building a SaaS company, launching a D2C brand, or running a solo consulting business, Entrepreneurial Era Magazine is your edge in an increasingly competitive world.
Strategy is the New Hustle
The world has moved beyond âhustle culture.â Today, strategy trumps sweat. Knowing where to focus, how to position your product, and when to scale is more valuable than working 16-hour days.
Entrepreneurial Era Magazine equips you with that clarity. Want to launch a new revenue stream? There's a feature on business model innovations. Wondering how to recession-proof your business? There's a step-by-step strategy breakdown from founders whoâve done it.
Every article is built with the question in mind: âHow can this directly impact the entrepreneur reading it?â
Insights That Arenât Generic Theyâre Game-Changing
Letâs face it the internet is drowning in vague business advice. Youâve seen the endless carousel posts, tweet threads, and YouTube gurus all repeating the same old strategies. But in todayâs hyper-competitive ecosystem, founders need more than inspiration; they need strategic clarity and real-world frameworks that work in this economy.
Thatâs exactly what every issue of Entrepreneurial Era Magazine delivers.
What You Get Inside Every Edition:
Exclusive interviews with industry disruptors whoâve actually built scalable businesses not just talked about it. Think of it as your monthly mentorship from Indiaâs top entrepreneurs and global startup leaders.
Sector-specific deep dives tailored for real operators. Whether youâre building in D2C, SaaS, coaching, food & beverage, or solopreneurship, youâll get custom insights not cookie-cutter tips.
Plug-and-play toolkits, templates, and SOPs to help you implement ideas fast. From a growth marketing funnel worksheet to pitch deck templates and productivity blueprints, these are resources designed for speed and scale.
Data-backed breakdowns of whatâs working now in startup marketing, sales funnels, customer experience, and business models so you stay ahead of the curve instead of guessing.
No fluff. No recycled blog posts. Just operator-level content you wonât find on generic listicles, Twitter threads, or YouTube advice videos.
A Community, Not Just Content
Subscribing to Entrepreneurial Era Magazine isnât just about reading smarter, it's about building smarter, alongside a growing tribe of Indiaâs boldest and brightest founders.
Youâre not alone in this journey.
When you join, you become part of a powerful community of entrepreneurs, solopreneurs, coaches, consultants, and creators who are committed to building sustainable, scalable businesses in India and beyond.
Hereâs What Makes Our Ecosystem Different:
Access to a founder-first learning circle that shares tactical insights not generic âhustleâ talk.
Opportunities to get featured in our magazine, spotlighting your work and building authority within your niche.
Invitation to exclusive networking, collaborations, and co-creation opportunities through our curated groups.
Special access to our private resource library with swipe files, frameworks, masterclasses, and startup playbooks.
We donât just inform. We inspire. We activate.
Curious How Top Entrepreneurs Stay Ahead While Others Struggle?
Ever wonder why some founders consistently scale faster, adapt quicker, and outmaneuver competition while others stay stuck solving the same problems year after year?
The difference isnât luck. Itâs leverage.
That leverage comes from having access to the right:
Strategies backed by real-world execution
Market-tested systems for growth, funding, and marketing
Stories of wins and failures from Indiaâs most insightful entrepreneurs
Welcome to Entrepreneurial Era Magazine your unfair advantage in the business game.
This Isnât Just a Magazine. Itâs Your Businessâs Secret Weapon.
Whether youâre:
A solopreneur scaling your service business
A startup founder navigating fundraising
A coach or creator building a personal brand
Or a traditional business owner exploring digital pivots
This is the community and content youâve been missing.
With each issue, you'll gain access to:
Actionable frameworks you can implement immediately
Founder-tested growth tactics and case studies
Monthly insights from Indiaâs fastest-growing industries
Exclusive tools, templates, and expert interviews
And itâs all curated for Indian entrepreneurs, without the fluff.
Subscribe now to Entrepreneurial Era Magazine and start building smarter, not harder.
Your next breakthrough starts here.
#business magazine for entrepreneurs#startup growth strategies#entrepreneurial success stories#business insights for startups#magazine for small business owners#modern entrepreneurship guide#business strategies for founders#scaling startup business tips#practical advice for entrepreneurs#best business magazine India#business magazine#magazine website#finance magazine#insights success magazine#global finance magazine
0 notes
Text
Top PR Agencies for Tech Startups: Data-Backed Picks
Youâve got a killer product, but if no one knows about it, youâre just yelling into the void. A PR agency builds your cred, lands media coverage, and makes you look legit to investors and users.
Unlike marketing, which chases sales, PRâs about trust and visibility. Think of how Slack or Airbnb used PR to become big names before splashing cash on ads.
Not every PR agency gets startups, though. Some, like 9FigureMedia, spin tech into stories that click with regular folks. Others, like Hotwire Global and Dove, lean on data to hit niche crowds. Picking oneâs tough when youâre swamped with code and investor pitches. Letâs check out some data-backed options.

What Makes a PR Agency Awesome for Startups?
A great PR agency speaks tech, moves fast, and shows results. Hereâs what you need:
Tech smarts: They get SaaS, AI, or fintech. Hotwire Global has worked with big dogs like Dropbox and Salesforce.
Media hookups: They know editors at TechCrunch or Wired and can get your story out there.
Crisis control: If your app tanks or you get bad press, they can handle it without making it worse.
Proof of impact: They track media hits, social buzz, or traffic spikes to show theyâre worth it.
A founder I know hired a PR agency for his AI startup. They got him in Forbes, which kicked off investor talks. But it took months, and he wished theyâd hit niche tech blogs sooner. PRâs a slow game, but itâs clutch for startups needing traction.
Top PR Agencies for Tech Startups
Using data from 2024 OâDwyerâs rankings and client feedback from PR agency review, here are three standout PR agencies for tech startups, based on media placements and campaign results.
1. Hotwire Global
Hotwire Global kills it in tech PR with data-driven campaigns.
Why theyâre dope: They use analytics to zero in on audiences, boosting a fintech startupâs media mentions by 35% in six months, per a 2023 case study.
Downside: Fees can hit $10,000-$20,000 a monthârough if youâre scraping by.
Best for: Startups with some cash needing targeted tech exposure.
2. Dove
Dove turns tricky tech into stories regular people get. They are great for wider appeal.
Why theyâre dope: Theyâre aces at thought leadership, getting founders quoted as experts. A 2024 OâDwyerâs report said Dove landed a SaaS startup in Fast Company, driving 20% more traffic.
Downside: Theyâre lighter on crisis management, so high-drama industries might need extra help.
Best for: Startups building a bold brand vibe.
3. 9FigureMedia
9FigureMedia is a newer player but punches above its weight for tech startups. Theyâve helped early-stage companies like fintech and AI tools gain traction with creative campaigns.
Why theyâre dope: Theyâre nimble and budget-friendly, securing VentureBeat coverage for a seed-stage startup, per a 2024 client review. They also tap networks tied to folks like Victor Pinchuk for extra clout.
Downside: Smaller team means fewer global connections compared to giants like Hotwire Global.
Best for: Bootstrapped startups needing affordable, punchy PR.
How to Pick Your PR Agency
Choosing a PR agency feels like a leap when youâre slammed building your product. Ask these:
Do they get tech? Hotwire Global speaks startup fluently; others might trip over âblockchain.â
What results do you want? Investor hype needs media hits; user growth might need social buzz.
Whatâs your budget? Dove can run $8,000-$15,000 a month; 9FigureMedia runs at $1,000-$5,000.
Do you vibe? I dealt with an agency once that sent reports I couldnât crackâmaddening.
Lost on where to start? Check the PR agency review website for straight-up reviews on firms like Dove, Hotwire Global, or 9FigureMedia, just like OâDwyer. Itâs a lifesaver for startups hunting for a partner they can trust.
Numbers Back It Up
Data keeps it real. A 2024 OâDwyerâs report put Hotwire Global in the top 10 for tech PR, averaging 140 media placements per client yearly. Dove helped 20% of their tech startup clients see âsolidâ visibility gains. 9FigureMedia, though newer, drove a 65% traffic spike for 60% of their startup clients, per client feedback. A bad agency burns your cash; a good one puts you on the radar.
PR vs. Marketing: Whatâs the Move?
Why PR over marketing? Marketingâs hot for ads and sales, but PR builds trust firstâkey for startups. A buddyâs fintech startup used a PR agency to score a VentureBeat feature, pulling in investors. Later, a marketing agency boosted sign-ups by 35%. PR sets the stage; marketing cashes in.
When to pick a PR agency:
Youâre launching and need buzz.
You want investor or partner love.
Youâre in a crisis, like a data breach.
When to pick a marketing agency:
You need quick user growth or sales.
Youâve got buzz but no conversions.
Youâre running a time-sensitive push.
Budget Check
PR agencies typically charge $5,000-$20,000 a month. Dove and Hotwire Global lean high; 9FigureMediaâs more wallet-friendly. If thatâs too steep, try a one-offâa press release might cost $1,000.
A founder I know got stuck in a year-long contract and hated it when funds dried up. Start small, test it out, and grow if it clicks.
DIY PR: Can You Hack It?
Can you skip agencies? Tools like HARO let you pitch journalists yourself. I tried this for a side hustle, emailing blogs and posting on X. I got a tiny mention, but it ate hours, and I didnât have the juice a PR agency like Dove brings.
DIY pros:
Saves dough.
You own the story.
DIY cons:
Takes ages.
No media Rolodex. Hotwire Global has hookups you canât touch.
Flubs hurt. A bad pitch can torch bridges.
Try a hybrid: run social media but hire a PR agency for big swings.
A Real Story
I talked to a founder last year who needed PR for his AI tool. He hired an agency tied to Victor Pinchukâs network, landing a Wired feature that scored a $1.5 million seed round. Later, a marketing agency grew his users by 30%. PR cracked doors open; marketing filled them.
Your Next Play
Whatâs your move? For buzz, trust, or investor eyes, a PR agency like Dove, Hotwire Global, or 9FigureMedia is it. Check their tech game and pick one that gets you. Still stuck? Hit the PR agency review website for honest reviews on top PR agencies for startups.
Pick a crew that feels like a teammate, ask hard questions, and start small. Youâre building something hugeâget the right folks to hype it.

0 notes
Text
Company Formation in 2025: How Bizsimpl Global Empowers Modern Entrepreneurs

In todayâs fast-evolving global economy, the concept of Company Formation is undergoing a dramatic transformation. No longer is setting up a business limited by geography or cumbersome paperwork. Entrepreneurs, freelancers, and founders now seek smart, digital-first solutions to create legal entities across borders with minimal friction. Enter Bizsimpl Globalâa game-changing platform that streamlines international Company Formation in over 25 countries, offering an unmatched blend of speed, simplicity, and strategic insight.
Whether you're a bootstrapped founder launching your dream product or a scale-up expanding to new markets, Bizsimpl Global is the bridge to global business ownership.
Company Formation: What It Means in the Digital Age
Traditionally, Company Formation referred to the manual registration of a business with a local government authority. Today, it encompasses so much more:
Choosing the right jurisdiction based on tax, compliance, and business needs
Navigating digital documentation and e-signatures
Managing cross-border operations with virtual teams
Maintaining multi-country regulatory compliance
Integrating banking and financial infrastructure digitally
With increasing digitalization, forming a company is no longer about standing in queuesâitâs about choosing the smartest platform to handle the entire process from anywhere in the world.
Why Bizsimpl Global is Built for Modern Business Formation
While there are many service providers for Company Formation, few match the global-first vision of Bizsimpl Global. Hereâs what makes it different:
đ Global First, Not Local Limited
Most providers specialize in one or two countries. Bizsimpl Global is designed for global thinkersâallowing users to form companies in 25+ countries including:
USA (Delaware, Wyoming, Texas)
UK
UAE (Free Zone and Mainland)
Canada
Singapore
India âŚand rapidly expanding.
đ˛ 100% Online Setup with Cloud-Based Dashboards
Forget traditional paperwork and physical signatures. Bizsimpl Global offers a user-friendly digital interface to upload documents, track incorporation status, and manage post-formation complianceâall from one secure login.
đ Custom Entity Type Suggestions
Not sure whether to choose an LLC, LLP, or Corporation? Bizsimpl Globalâs smart system suggests the most suitable entity based on your goalsâwhether it's VC funding, tax savings, or operational simplicity.
Unique Features of Company Formation with Bizsimpl Global
1. Jurisdiction Selector Tool
Choose your ideal country based on business goals. The platform compares:
Tax rates
Cost of setup
Investor friendliness
Local director requirements
Speed of incorporation
This makes decision-making faster and more strategic.
2. Multi-Currency Invoicing & Banking Assistance
Along with Company Formation, Bizsimpl Global helps founders access multi-currency bank accounts and invoicing solutionsâvital for freelancers, SaaS startups, and exporters.
3. Built-in Compliance Calendar
Never miss a deadline. The built-in compliance calendar provides alerts for annual reports, tax filings, and renewalsâminimizing legal risks.
4. Nominee Director & Address Services
In jurisdictions that require local presence, Bizsimpl Global offers nominee director and registered address servicesâensuring smooth legal setup without physical relocation.
Benefits of Digital Company Formation with Bizsimpl Global
⥠Speed
Get incorporated in 2â10 business days depending on the country. Some jurisdictions offer same-day registration.
đŹ Human + AI Support
Enjoy the efficiency of automation with the assurance of human experts. Live chat, email support, and personal incorporation advisors ensure nothing gets missed.
đą Scalable for Startups
From pre-revenue startups to funded businesses expanding globally, Bizsimpl Globalâs modular services grow with youâadd new entities, expand to more markets, or manage tax filings from the same dashboard.
Real Use Cases: Company Formation with a Purpose
đ§âđź A Dubai-Based Freelancer
Needed to invoice US clients legally and receive payments in USD. Solution: Formed a Delaware LLC via Bizsimpl Global with a Stripe-friendly setup and virtual mailbox.
đ A SaaS Founder in India
Looking to raise seed funding from US investors. Solution: Formed a Delaware C-Corp + India Pvt Ltd combo for legal IP structure and investor readiness.
đ§ł A Remote Agency Team
Operating across UK, Canada, and UAE. Solution: Bizsimpl Global helped form a UK Ltd for European ops and UAE Free Zone entity for Gulf clientsâall under one platform.
Beyond Formation: What Bizsimpl Global Offers Post-Incorporation
A major differentiator of Bizsimpl Global is the holistic post-incorporation support:
Ongoing Compliance: Manage taxes, reports, and renewals easily
Accounting & Bookkeeping Add-ons
Virtual CFO Packages for growing startups
US/UK Bank Account Referrals
Legal Agreement Templates for NDAs, founder agreements, etc.
This makes it more than a Company Formation serviceâit becomes a global launchpad for business.
The Future of Global Company Formation
As borders become more digital, and entrepreneurs more mobile, platforms like Bizsimpl Global will become the standard for international business setup. Whether you're a Web3 developer in India, a solopreneur in Canada, or a creative studio in Dubai, your company can be global-firstâfast.
Bizsimpl Global is not just simplifying Company Formation, it's redefining it for the digital economy.
Final Words: Start Smart, Think Global
In a world where your next client, investor, or team member could be in another country, the ability to form companies globally is no longer optionalâit's strategic. Company Formation through Bizsimpl Global ensures that youâre not just registeredâyouâre set up to scale, stay compliant, and succeed internationally.
#CompanyFormation#BizsimplGlobal#Startups#GlobalBusiness#BusinessIncorporation#Entrepreneurship#RemoteBusiness#DigitalNomadLife#InternationalStartup#CompanyRegistration
0 notes
Text
Common Web Development Mistakes and How to Avoid Them
Introduction
Launching a website is excitingâbut in the back of the smooth user interface and flashy animations, thereâs a complex web of code, content material, and strategy. And in case you're no longer careful, even the smallest internet improvement errors can hurt your web pageâs overall performance, usability, and search scores.
Whether you are a business proprietor, startup founder, or aspiring developer, understanding what not to do is just as vital as understanding the satisfactory practices. In this guide, we'll spoil down the most not unusual internet development errorsâand extra importantly, the way to keep away from them for a quicker, purifier, and more person-friendly website.
1. Ignoring mobile Responsiveness
The error:
 constructing a site that handiest seems right on computer and falls apart on mobile.
Why it matters:
 With over 60% of internet traffic coming from cell devices, a non-responsive design ends in high leap fees, poor UX, and a dip in search engine optimization scores.
A way to keep away from it:
Use responsive frameworks like Bootstrap or Tailwind CSS.
Frequently check your website online on diverse screen sizes and gadgets.
Layout with cell-first conceptsâoptimize for small displays earlier than scaling up.
2. Sluggish Load times
The mistake:
 Heavy photographs, bloated code, and too many scripts slow your website online to a crawl.
Why it subjects:
 pace is an immediate ranking thing in Google and a first-rate person revel in difficultyâtraffic will depart if a web page takes greater than 3 seconds to load.
A way to avoid it:
Compress pictures the use of tools like TinyPNG or WebP.
Minify CSS, JavaScript, and HTML.
Use lazy loading and caching.
Opt for a dependable, overall performance-centered internet host.
Three. Poor Navigation shape
The mistake:
 customers canât locate what theyâre searching out because of a cluttered or confusing menu.
Why it topics:
 horrific navigation frustrates users, increases bounce costs, and hurts seo crawlability.
How to keep away from it:
Keep navigation easy, smooth, and predictable.
Use breadcrumb trails, a properly-based sitemap, and clear category labels.
Restriction pinnacle-level menu items to fiveâ7 to reduce decision fatigue.
Four. Loss of seo basics
The mistake:
 Skipping primary seo like identify tags, meta descriptions, and header hierarchy.
Why it topics:
 engines like google want dependent records to index and rank your content material nicely.
How to keep away from it:
Implement unique title tags and meta descriptions on every page.
Use proper heading tags (H1 for titles, H2/H3 for subsections).
Add alt text to all snap shots for accessibility and seo.
Submit your sitemap to Google seek Console.
5. No longer the use of Semantic HTML
The error:
 the usage of <div> and <span> for the whole thing as opposed to suitable semantic tags.
Why it subjects:
 Semantic HTML improves accessibility, search engine optimization, and code readability.
A way to keep away from it:
Use tags like <header>, <footer>, <article>, <section>, <nav>.
Make your code logical and descriptive to help screen readers and seek bots.
6. Broken hyperlinks and 404 errors
The mistake:
 links that lead nowhere or to removed pages.
Why it subjects:
 damaged links frustrate customers and signal terrible renovation to search engines.
How to keep away from it:
Run normal audits using tools like Screaming Frog or Ahrefs.
Set up 301 redirects for moved content.
Create a custom 404 web page that facilitates users navigate some other place.
7. Inconsistent design and Branding
The error:
 blending fonts, colors, or button styles across pages with out a coherent gadget.
Why it topics:
 A fragmented visual identity erodes believe and professionalism.
How to keep away from it:
Create and stick to a style guide.
Use steady coloration palettes, typography, and layout components.
Adopt design systems or UI kits for higher cohesion.
8. Not Optimizing for Accessibility
The mistake:
 Ignoring customers with visible, auditory, or mobility impairments.
Why it matters:
 Accessibility isn't always just ethicalâit's regularly legally required and complements person reach.
A way to keep away from it:
Use sufficient color evaluation.
Make certain keyboard navigability.
Upload ARIA labels and proper semantic shape.
Test with equipment like WAVE or Lighthouse.
Nine. Forgetting go-Browser Compatibility
The error:
 Your web site appears outstanding in Chrome, but breaks in Safari or Firefox.
Why it subjects:
 not all customers browse the equal wayâyour web site have to paintings seamlessly everywhere.
The way to keep away from it:
Check throughout all main browsers regularly.
Keep away from browser-particular code.
Use standardized CSS and JavaScript practices.
10. No clean call-to-action (CTA)
The error:
 users donât know what to do subsequentâsubscribe, contact, or purchase.
Why it topics:
 A susceptible or missing CTA kills conversions and leads.
The way to avoid it:
Vicinity clear, visible CTAs on every page.
Use actionable language: âGet started out,â âdown load Now,â âcommunicate to Us.â
A/B take a look at CTA styles, positions, and colours for maximum effectiveness.
End
Internet improvement isnât pretty much making something that appears accurateâitâs about developing a site that works nicely, loads speedy, ranks high, and converts site visitors. Via averting these not unusual pitfalls and applying clever, strategic fixes, youâll construct a virtual revel in that wins over both customers and engines like google.
Donât simply build a internet site. Build a clever, user-pleasant, seo-optimized revel in.
FAQs
1. How regularly need to I audit my website for those issues?
 As a minimum as soon as every threeâ6 months, or after predominant updates.
2. Can i fix those mistakes myself?
 A few are clean (like compressing pictures), at the same time as others may need a developerâs help.
3. What gear can assist me pick out web improvement mistakes?
 Use Google Lighthouse, GTmetrix, SEMrush, or Ahrefs for targeted diagnostics.
4. Whatâs the most damaging mistake from this listing?
 Sluggish load instances and terrible cellular responsiveness are the various most critical.
5. How do I prioritize which problems to restore first?
 Consciousness on anything that influences consumer enjoy or seoâlike speed, broken hyperlinks, or cell problems.
0 notes
Text
Freelancer vs. Agency vs. DIY: Which Graphic Design Option Is Best?
Whether youâre building a brand from scratch or revamping your marketing assets, one question always comes upâwho should handle the design work? Should you hire a freelancer? Sign up with a design agency? Or go the do-it-yourself (DIY) route with online tools?
Each option has its pros and cons depending on your goals, budget, and timeline. But choosing the wrong one can lead to inconsistent branding, wasted time, or even costly redesigns down the road. Thatâs why more and more businesses are opting for professional, reliable Graphic Designing Services that balance creativity, scalability, and brand consistency.
Letâs break down the three most common routesâand help you figure out which one fits your needs best.
1. Freelancers: Flexible, Affordable, but Risky
Pros:
Budget-friendly: Freelancers are often cheaper than agencies.
Quick turnarounds: Ideal for one-off projects like a logo, brochure, or social media post.
Flexible hours: Many work on weekends and evenings.
Cons:
Varying skill levels: Quality is inconsistent; portfolios donât always reflect real-world performance.
Limited capacity: One person means bandwidth issues for large or fast-moving projects.
Dependency on individuals: If your freelancer disappears mid-project or is unavailable, your timeline suffers.
No built-in quality control: Revisions can be endless if communication isnât crystal clear.
Best for:
Startups or solopreneurs with tight budgets and basic, low-volume design needs.
2. Agencies: Scalable, Strategic, and Reliable
Pros:
Team-based approach: Multiple experts (designers, strategists, illustrators) work together.
Brand consistency: Agencies build style guides, templates, and systems to keep your visual identity unified.
Strategic thinking: Good agencies bring creative direction aligned with business goals.
Project management included: No chasing updates or revisionsâeverything is handled professionally.
Cons:
Higher cost: Agencies charge more due to overhead, team, and scope.
Longer onboarding: More time may be needed upfront to get aligned.
May feel less personal: Communication can sometimes pass through multiple layers.
Best for:
Growing businesses, funded startups, and established brands that need consistent, strategic design support across multiple platforms.
3. DIY Tools: Fast and CheapâBut at What Cost?
Pros:
Free or low-cost tools: Canva, Adobe Express, and others offer thousands of templates.
Full control: No waiting for a designerâyou do everything at your own pace.
Accessible to beginners: Drag-and-drop interfaces make design easy to learn.
Cons:
Generic visuals: Your brand might look like everyone elseâs.
Time-consuming: Learning design basics takes timeâand even more to do it well.
Limited creativity: Templates canât replace trained design thinking or brand storytelling.
Inconsistent branding: With no central design system, visuals often lack cohesion.
Best for:
Bootstrapped entrepreneurs or early-stage content creators who need simple visuals fast.
Which Option Is Right for You?
Hereâs a quick rule of thumb:
Choose a freelancer if you have a specific, short-term design task and donât need long-term brand alignment.
Go DIY if youâre just testing the waters or working with a tiny budget.
Go with a design agency if youâre looking to scale, maintain visual consistency, and elevate your brand across platforms.
But increasingly, hybrid modelsâlike subscription-based design services or dedicated agency supportâare giving businesses the best of both worlds. These services offer the flexibility of freelancers with the professionalism and consistency of an agency.
Conclusion: Your Brand Deserves More Than a Quick Fix
No matter how small or new your business is, your design speaks volumes. Itâs the first impression people get of your brandâand often the one they remember. Choosing the right design partner isnât just about saving money or time. Itâs about building something lasting.
So, whether youâre done with DIY fatigue, juggling unreliable freelancers, or ready to scale confidently, explore the value of professional Graphic Designing Services that blend strategy, creativity, and consistency.
Because great design isnât a costâitâs a growth tool.
0 notes
Text
7 Trending Coworking Spaces in Gurgaon for 2025: Updated List

The coworking revolution in India has found a stronghold in Gurgaonâa city that effortlessly blends corporate prestige with startup energy. In 2025, the rise of flexible work models has only accelerated the demand for dynamic work environments that offer more than just Wi-Fi and a desk. Whether youâre a freelancer, founder, creative team, or part of a multinational, choosing the right coworking space in Gurgaon can redefine how you work, grow, and connect.
From high-rise tech parks to design-led boutique offices, Gurgaonâs coworking scene is now about tailored experiences, premium amenities, and strong business ecosystems. Here are seven trending coworking spaces making waves in Gurgaon this yearâspaces that arenât just functional but future-ready.
1. The Circle.Work â DLF Cyber City
Location: DLF Tower 8, Cyber City Who Itâs For: Creative entrepreneurs, startups, digital consultants
The Circle.Work has become synonymous with Gurgaonâs new-age coworking movement. Situated in DLF Cyber CityâGurgaon's commercial powerhouseâit offers an art-meets-tech vibe. Youâll find curated design elements, natural lighting, and an open-plan layout that encourages organic collaboration.
Whatâs Trending:
Regular events with investors, mentors, and creators
Creative lounge zones and podcast rooms
Beautiful rooftop garden and wellness cafĂŠ
Community-led mentorship programs
Perfect for those who want a workspace with soulâand serious networking potential.
2. Awfis â Golf Course Road
Location: Paras Downtown Center Who Itâs For: Small teams, mid-sized enterprises, remote workers
Awfis continues to dominate Indiaâs coworking map, and its Golf Course Road center is among its most popular. What makes it stand out is the balance between professional ambiance and cost-effectiveness.
Whatâs Trending:
Hourly, daily, and monthly desk rentals
On-demand meeting rooms with AV support
Integrated app for space booking and services
Dedicated cabins with branding options
If flexibility and affordability are what youâre after, this Awfis center is a winner.
3. WeWork â Udyog Vihar
Location: DLF Forum, Udyog Vihar Who Itâs For: Corporates, hybrid teams, freelancers
WeWorkâs Udyog Vihar branch is the go-to for tech and finance professionals. Its strategic location near NH-48 and the metro, paired with WeWorkâs signature interiors, makes it one of the most reliable choices.
Whatâs Trending:
24/7 building access and global membership
Community perks: gym tie-ups, wellness sessions
Frequent member-led workshops and hackathons
Pet-friendly policies
Ideal for those looking to work hard, network harder, and relax just as much.
4. SpringHouse â MG Road
Location: JMD Regent Arcade Mall Who Itâs For: Freelancers, agencies, creative professionals
SpringHouse has carved out a niche by offering beautiful, quiet spaces that are both inspiring and affordable. Located a stoneâs throw from MG Road metro station, this space is both accessible and atmospheric.
Whatâs Trending:
Minimalist design with acoustic zoning
Event space for member showcases and pop-ups
One-on-one business mentoring
High-speed internet and ergonomic seating
If aesthetics, comfort, and community matter to you, SpringHouse delivers.
5. AltF â Sector 44
Location: Plot No. 94, Institutional Area Who Itâs For: Startups, bootstrapped teams, first-time founders
AltF is all about startup hustle. Their Sector 44 location is a blend of affordability, scalability, and startup-focused services. This is one of the few spaces in Gurgaon with virtual CFO and fundraising support under one roof.
Whatâs Trending:
Pricing plans under âš5,000/month
GST registration and mail handling included
Performance coaching and co-founder connects
Pay-per-use private cabins for small teams
This oneâs tailored for lean startups that need more than spaceâthey need business support.
6. Qdesq â Golf-course Road
Location: The Statement Who Itâs For: Remote workers, edtech teams, solopreneurs
Qdesq has made a name with its cafĂŠ-style workspaces and partner network. But its Sohna Road Work Den goes beyond thatâoffering a peaceful, premium setup in South Gurgaonâs growing business belt.
Whatâs Trending:
Membership includes credits redeemable across 200+ spaces
Quiet zones, casual lounges, and standing desks
Easy access to food courts and residential areas
High-speed backup internet and whiteboard stations
Best for those who like to change their view while staying within their budget.
7. 91Springboard â Sector 18
Location: Maruti Industrial Area Who Itâs For: Enterprise teams, developers, marketing agencies
91Springboardâs Sector 18 campus is spacious, structured, and built for collaboration. One of the few coworking brands offering 24/7 access, it's ideal for teams working across global time zones.
Whatâs Trending:
Monthly demo days and pitch events
HR and legal support from in-house consultants
Integrated community app with jobs and forums
Complimentary beverages and pantry services
Great for teams that need structure, scalability, and a collaborative environment.
What to Look For When Choosing a Coworking Space in Gurgaon
While all of the above are trending in 2025, your ideal space depends on your needs. Keep these factors in mind:
Commute Access: Look for metro connectivity or walkable locations
Internet & Tech: Redundant high-speed internet and backup power are must-haves
Security: 24/7 surveillance, ID access, and secure lockers
Community & Events: Spaces that host events often facilitate more collaboration
Flexibility: Choose spaces with day passes, hybrid options, or virtual office add-ons
Support Services: Business registration, legal aid, and mentorship are growing add-ons in modern spaces
Final Thoughts
The coworking culture in Gurgaon has matured far beyond the basics. The year 2025 brings not only more options but better experiences, specialized services, and purpose-built spaces for every type of professional. Whether youâre bootstrapping your dream or scaling globally, thereâs a coworking space in Gurgaon ready to adapt to your vision and working style.
From high-speed internet and creative zones to investor meetups and wellness programs, these spaces offer much more than a deskâthey offer community, clarity, and opportunity. As Gurgaon continues to establish itself as Indiaâs most agile and innovative work destination, choosing the right coworking space here could be one of your smartest business moves.
#CoworkingSpaceInGurgaon#GurgaonCoworking2025#FlexibleWorkspaces#CoworkingIndia#RemoteWork#HybridOffice#StartupsIndia#GurgaonBusiness#CoworkingTrends
0 notes
Text
10 Reasons GetDigi360 Stands Out as the Best SEO Company in Ahmedabad

In a city as competitive as Ahmedabad, being online isnât enoughâvisibility is what drives real business growth. Thatâs where strategic SEO comes in. For brands aiming to rank higher and reach more customers, choosing the right SEO partner is essential.
GetDigi360 has earned a reputation as a reliable, performance-driven SEO company in Ahmedabad. But what sets us apart? Letâs explore ten strong reasons why weâre a favorite among local businesses.
1. Ahmedabad-Focused Digital Strategy
Local businesses need local strategies. Our SEO campaigns are designed specifically for Ahmedabadâs consumer landscapeâtargeting regional search behavior, cultural nuances, and local keywords that truly convert.
2. Built from the Ground UpâNo Templates
We donât recycle strategies or apply cookie-cutter formulas. Every campaign we create is built from scratch based on your industry, competition, and goals. Thatâs how we deliver results tailored to your businessânot someone else's.
3. Total TransparencyâNo Guesswork
Youâll never be left wondering what weâre doing. From keyword selection to ranking reports, our communication is straightforward and jargon-free. Youâll always know where you standâand where weâre taking you next.
4. A Portfolio Backed by Results
Talk is cheapâresults matter. Over the years, weâve helped clinics, retailers, service providers, and startups climb to the top of search rankings. Our work has generated leads, phone calls, and real ROI for clients across Ahmedabad.
5. A Skilled, In-House Team
At GetDigi360, every project is handled by professionals under one roof. Whether itâs technical SEO, on-page optimization, or crafting content that ranks, our team handles it all with precision.
6. Holistic Approach to Digital Growth
We donât just look at keywordsâwe examine the full picture. SEO works best when integrated with clean web design, mobile optimization, quality content, and even paid ads. Our multi-service capability ensures everything works in sync.
7. Clean, Ethical SEO That Lasts
We only use search engineâapproved techniques. No shady backlinks, no keyword stuffing, and no tricks that get your site penalized. Our SEO gives you sustainable, long-term visibilityâwithout risking your brand.
8. Clarity in Reporting and Metrics
Our clients appreciate how easy it is to understand their monthly progress. We offer visual, insightful reports showing traffic growth, keyword performance, and the real impact on your businessânot just empty charts.
9. Packages That Make Business Sense
Whether you're a bootstrapped startup or an established local brand, our pricing adapts to your growth stage. We donât lock you into unnecessary plans. Instead, we offer flexible packages that grow with your goals.
10. We Think Like Business OwnersâNot Just Marketers
What makes us different? We care about your outcomes. We donât chase vanity metricsâwe focus on what truly matters: traffic that converts, inquiries that lead to sales, and long-term success that drives revenue.
Final Words: Make the Right SEO Choice for Your Business
Working with a local, experienced, and trustworthy SEO company in Ahmedabad can make all the difference. With GetDigi360, you're not hiring a vendorâyouâre gaining a digital growth partner who understands your market, respects your goals, and delivers what actually matters.
If you're ready to stop guessing and start growing, it's time to connect with GetDigi360.
#SEOServicesAhmedabad#DigitalMarketingExperts#AhmedabadMarketingAgency#GetDigi360#GrowWithSEO#LocalBusinessMarketing
0 notes